Trade Marks Attorney | BSocSci, LLB, LLM (Intellectual Property Law)
Sydney, Australia
M: + 61 492 867 971
E: robin.richardson@ipguardian.law
LI: https://www.linkedin.com/in/robinrichardsontrademarks/
Robin brings a genuinely global perspective to trade mark practice, having worked across the UK, Europe, South Africa, Australia and New Zealand in both leading IP firms and senior in-house roles, including as corporate IP counsel for a multinational organisation. That combination of law firm rigour and corporate commercial experience gives him a practical understanding of what brand protection means at an operational level.
He advises businesses from early-stage startups through to major international brands, with a focus on delivering trade mark and brand protection strategies that are commercially grounded and built for the long term. Robin has also led IP education programs for technology incubators and business accelerators across the UK and Africa, reflecting a broader commitment to helping businesses understand and use their IP effectively.
Areas of Practice
Trade Marks
Specialities
- Trade mark prosecution and portfolio management
- Trade mark oppositions and contentious proceedings
- Clearance searches and brand risk assessment
- Co‑existence agreements and IP asset transactions
- Madrid Protocol applications and multi‑jurisdictional filing strategy
- Commercial brand protection for startups, SMEs, and global enterprises
- Strategic advice on brand expansion and international market entry
Qualifications
- Admitted Solicitor in England & Wales, Ireland, and South Africa
- Registered Trans-Tasman Trade Marks Attorney
- South African Trade Mark Attorney
- Extensive cross‑jurisdictional training in brand protection, contentious trade mark matters, and international filing systems including the Madrid Protocol
